Operator: Hello Serco Fire Service; your safety is our top priority, how can I be of service to you on this very fine day.
Victim: Hello? My house is burning down!
Operator: Well you’ve certainly come to the right place, will you be wanting us to send out a Fire Truck?
Victim: Yes! Please hurry, the fire is moving so fast!
Operator: That’s absolutely fine, let me just fire up the computer system as it were
We just need a few details. Firstly, there is a call out charge which must be paid up front, so I’ll just need you to get your credit card out and give me the longer number on the front?
Victim: It’s in the bleedin’ house! Please, there’s no time for this!
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